If customers can’t find it, it doesn’t exist. Let them know it dos exist, you have it and it's available.
Take the opportunity for business - to - business meetings with potential partners, where you can initiate, develop, and unlock new opportunities for you both.
Turn potential customers into loyal ones, through building community awareness and showing good-will.
Running a holiday sale or weekly special? Definitely promote to get customers excited about getting a sweet deal.
Have you opened a new location, redesigned your shop, or added a new product or service? Don't keep it to yourself, let folks know.
Customers have questions, you have answers. talk with your customers, so everybody benefits.